Yeah, good luck with this. We’ve seen lots of commercials ripping off indie bands lately (Arcade Fire, Grizzly Bear, etc). Now you can add Unicorns to that list. The Montreal band’s “I Was Born (A Unicorn)” shows up in this commercial for MSGVarsity, a TV channel that shows high school varsity sports games (and debates, apparently). The clip uses the distinctive and very catchy opening riff from the song (with two notes changed) as well as the drums. Well, it pretty much uses everything from before the vocals come in. Crayola used the same song in a commercial a while back, except they paid for the actual track. Watch:
Compare:
I forgot about the Unicorns’ matching pink outfits. R.I.P.
(via The Up-Turn)
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damn that
“I forgot about the Unicorns’ matching pink outfits.” To forget those outfits is to forget the Unicorns!
Maybe Nick Diamonds can get Michael Cera to use his star-power to turn this into a national incident, one of angry, emotional public outcry that eventually leads to a climatic moment in which the US Supreme Court declares that from this day forward there will be fair payment to all of these bands being hood-winked by devious advertising recording companies.
The Unicorns will then immediately reunite, don their pink capes, and play “I Was Born (A Unicorn)” like it has never been played before, causing Michael Cera’s Unicorn-loving head to explode.
I did remember your avatar! I was hoping you would comment.
Ha, fair enough! You guys are making me nostalgic for early 00′s music this week, between this post and the double-take on Liars’ “They Were Wrong, So We Drowned.” That album and “Who Will Cut Our Hair…” stick together in my mind for some odd reason.
“They Were Wrong” is like a horror movie about witches and “Who Will Cut Our Hair” is like a Scooby-Doo episode about ghosts, so it all makes perfect sense.
the unicorns are also ripped off in a crayola commercial as well from a few years ago
Yeah, they ripped them off and sent them a check as a real screw you! (See original entry: “Crayola used the same song in a commercial a while back, except they paid for the actual track.”)