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February 18, 2009

Blur For British Gas

thumbnail icon: Blur For British Gas

Gasoline, not the kind you get from eating too much bangers and mash. A snippet of Blur's "The Universal" is fittingly used as the theme music for Timothy Spall and British Gas' "Generation Green" narration about how "your home is your world," and why the company's looking to make the planet Greener via wind farms and other sustainable energies. Right, renewable and affordable energy might not be as important to our survival as Crystal Lite and Pepsi, but we'll give the guys a pass. Take a look:

The 1995 version:

Posted at 11:38 AM by brandon in ,
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11 Comments

Big Red

The fact that it's taken all these years for this to happen astounds me. I love this song, but I figured someone would have snapped this up ages ago.

Posted by: Big Red profile link at 02/18/09 11:55 AM | Reply
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There was me, that is Alex, and my three droogs, that is Pete, Georgie, and Dim, and we sat in the Korova Milkbar trying to make up our rassoodocks what to do with the evening....

Posted by: EnchantingWizardofRhythm at 02/18/09 11:58 AM | Reply
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What's it going to be, eh?

Posted by: glazzy profile link in reply to EnchantingWizardofRhythm's comment at 02/18/09 10:37 PM | Reply
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The Universal actually has been in a commercial before - I think it was a couple of years ago for Lexus (at least in the US.) I only remember this because I thought the exact same thing.

Posted by: Jonathan at 02/18/09 12:14 PM | Reply
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It is the same kind of gas you get from eating bangers and mash, actually. We call the stuff you put in the car "petrol".

Posted by: Andrew at 02/18/09 1:06 PM | Reply
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That song was made to be in that commercial

Posted by: Katie at 02/18/09 4:28 PM | Reply
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mario galaxy + blur?

Posted by: bloor at 02/18/09 4:40 PM | Reply
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Henry Treble

Blur should never have agreed to this. British Gas con the british public year after year. For example after acquiring knowledge that gas prices would lower heavily following the new year, British Gas set out a fixed price plan "so as gas prices so go up you still pay the same amount", when of course they went down and everybody carried on paying the peak amount.
Maybe they agreed because the song is really supposed to be sarcastic...I mean if you watch the video and listen to the lyrics, it's all about fake truths and such; "every paper that you read says tomorrow's your lucky day".
Amazing song though..

Posted by: Henry Treble profile link at 02/19/09 7:44 AM | Reply
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I wouldn't really call that a con. Many American energy companies also tried that same deal, and that's just the way it worked out. Its up to the consumer to choose whether or not to accept the deal. You could make the argument that all the energy companies are in it together, but I'm not sure how strong that sounds...

Posted by: Anon in reply to Henry Treble's comment at 02/19/09 10:06 AM | Reply
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Didn't British Gas use this song in the 90's too?

Posted by: dok14 at 02/22/09 8:12 AM | Reply
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Yes, there was a British Gas advert in the mid-90's that also used the song. I'm surprised that no one else seems to remember!

I half expect to see Bob Hoskins do a BT advert soon...

Posted by: thekelvingreen at 03/15/09 3:26 PM | Reply
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