Following a GQ photo spread featuring Grizzly Bear and Dirty Projectors flaunting their suit game — not to mention Lana Del Rey’s occasionally bizarre gig as the face of H&M — now Beck has made the transition from music to modeling. The sheet-music scribe just finished shooting a campaign for Yves St. Laurent. As GQ tells us:

The singer, who once scored the soundtrack for an early [Heidi] Slimane-era Dior Homme runway show, was styled and shot by the designer himself for the images and certainly embodies the effortless cool that appears to have informed so many of Slimane’s first designs for the house.

Swag. Check out all five prints from the campaign here.