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True Blood‘s Viral Marketing Almost As Bad As True Blood Itself

10:05 AM EDT on June 11, 2009

Fake ad as viral marketing for True Blood, you guys:

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Wooooof. You know what my favorite thing about this is? It isn't the cheesiness, which to be fair, they actually nailed pretty well. The alcohol commercials this is parodying often are cheesy! It's not the fat guy kicker-joke at the end when the fat guy asks if they have Tru Blood in diet because he's fat. It's not the fact that this fictional synthetic blood drink stopped being an important plot device or even a functional presence in the show after the second episode of season one. It's not the fact that somehow I feel like clever, winking viral marketing has become so prevalent that it's defeating its own purpose and I'm starting to wish marketing was less clever and winking and just tried to explain why I might like something. No, my favorite part of this is the fact that the boyfriend vampire is wearing what appears to be a standard issue vampire long sleeve thermal shirt. They all get them. Classic vampire stuff. You know.

Here, I'll trade you:

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Better. (Thanks for the tip, Gideon.)