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Bruno Needs To Fire His Online Marketing Manager

4:25 PM EDT on May 8, 2009

Let us be very clear, Bruno looks great. Everyone agrees. Your mom wrote me an email and was like "I just saw the advertisement, Lots Of Love." But not every movie needs to be The Blair Witch Project. I don't need to follow Bruno's ex-boyfriend's Twittér account to be excited for the movie. So they can relax with awful viral promotions like this new one:

Boo. Sacha Baron Cohen phoned this one in so hard he broke Woody Allen's phone. Between this and the poster, you would think this movie was going to be a hacky string of tired NO HOMO jokes with a budget the size of Cam'ron's new music video. (SPOILER ALERT: Cam'ron's new music video has a very small budget.)

Enough ist enough!