Diddy blog! Diddy blog! For his new blog, Diddy presents us with his "movie" (that's what he calls it. A movie. Sure, Diddy. It's a "movie") for his new fragrance, I Am King. [videoembed size="full_width" alignment="center"][/videoembed] "A brief in the impossible," indeed. This fragrance is dedicated to Barack Obama, Muhammad Ali, Martin Luther King and all you men out there ...