"Running In Circles," the glistening new single from POP ETC, is probably the best thing the group has done since the long-ago era when they were still calling themselves the Morning Benders. The song is pure sleek, yearning '80s synth-rock revivalism, and the video builds on that aesthetic. It plunges the group into a neon pink-and-blue universe that seems to exist inside a Lite-Brite, that most '80s of useless toys. (I had one.) Sami Jano and Steve Meierding directed the video, and it's below.
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"Running In Circles" is out at iTunes now, and there's an album coming sometime this year.






