How come on The O.C. none of the characters have ringtones? You'd think a Penguin-clad, Barsuk-loving lad like Seth Cohen would drop $1.99 on a Megatone to replace that old-school beep. I doubt The Subways would object. Just when it seemed like our favorite Thursday night soap opera couldn't get any more REAL, I'm beginning to think Josh Schwartz dropped ...