Watch U2’s “The Miracle (Of Joey Ramone)” Video, Apology For iTunes Stunt
As you might have heard, U2 released a new album not that long ago! No? Samsung user? Not to worry! The band is doing some traditional promotion now that the album’s in Target, including releasing a video for “The Miracle (Of Joey Ramone).” That’s the song about the first time Bono heard Joey Ramone’s voice and how that voice transformed the young Irishman. Frankly, I wouldn’t have minded a bit more Joey Ramone footage in the video for a song that bears his name, but that’s not the direction they went with this one. Look, this clip is not gonna make anyone forget the Anton Corbjin-directed “One” video, but then again, why would you want to forget the Anton Corbjin-directed “One” video? You wouldn’t. The “Miracle” video, which is similar to the “Echoes” commercial the band did for Apple last month, premiered on iTunes today (go to the store and look for the U2 banner in the carousel). You can watch a YouTube rip below.
The band also did a Facebook Q&A today in which one user asked, “Can you please never release an album on iTunes that automatically downloads to people’s playlists ever again? It’s really rude.”
Here’s how Bono responded:
“Oops. I’m sorry about that. I had this beautiful idea and we got carried away with ourselves. Artists are prone to that kind of thing. Drop of megalomania, touch of generosity, dash of self-promotion, and deep fear that these songs that we poured our life into over the last few years mightn’t be heard. There’s a lot of noise out there. I guess we got a little noisy ourselves to get through it.”
You can watch that here.