Purity Ring – “Push Pull” Video

Purity Ring Push Pull

Purity Ring – “Push Pull” Video

Purity Ring Push Pull

Purity Ring’s sophomore album Another Eternity is easily one of the most anticipated records of 2015. Megan James and Corin Roddick teased “Push Pull” back in December before all the details for the album surfaced along with second single “Begin Again” a few weeks ago. Now they’ve debuted director Renata Kaksha’s visuals for “Push Pull,” which are something of a call back to the album’s artwork. In the clip, James is encased in gossamer threads and wheeling through cosmic landscapes, until the external light begins to come from within her, too. It’s a very Purity Ring aesthetic, continuing their exploration of the messy, complex relationship between the spiritual and physical realms. Watch it below.


(via MTV)

Another Eternity is out 3/3 via 4AD. You can pre-order the album now.

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