Judah Friedlander was on last night's highly-watched episode of Letterman, talking about 30 Rock, his hats (of course, but somehow it never gets old), and his upcoming book, Self-Offense (because he doesn't believe in self-defense). The highlight came when Judah took out a bottle and drank from it, and explained to Dave that it was shark tears and explained how he harvests it. Here's the whole clip, courtesy of Huffpo:
Some marketing type should do a marketing blog post on their marketing website about Judah Friedlander being the World Champion of BRANDING.
