Last month, Kylie Jenner was the face of the new Meta AI Glasses campaign, and Ninajirachi was disappointingly the soundtrack. On Thursday (July 9), Lorde performed at the Mad Cool Festival in Madrid and spoke up against smart glasses.
"Increasingly in our world it gets harder and harder to know what is real," the pop star said onstage. "You don't know if someone is wearing sunglasses or if they're wearing those fucked up fucking... Can I just say, for the record, 'Fuck the Glasses.' Don't get the glasses. Not sexy."
While Lorde could've been talking about any of the "smart glasses" currently on the market, it's plausible that she was referring to Ray-Ban Meta AI Glasses. Ray-Ban is a sponsor of the festival, and the brand had a presence onsite. Blackpink's Jennie is a global ambassador for Ray-Ban x Meta — one of the commercials reportedly screened at the festival — and she performed directly after Lorde on the main stage.
"Increasingly in our world it gets harder and harder to know what is real. You don’t know if someone is wearing sunglasses or if they’re wearing those fucked up fucking.… Can I just say, for the record, 'Fuck the Glasses'. Don’t get the glasses. Not sexy"
— Lorde fix ??⛓️ (@Lorde_fix) July 10, 2026
- @lorde in Madrid. ? pic.twitter.com/NylMCifF66






