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Little Boots Puts Her Hands On The BioFit 7-Way Bra

Victoria's Secret continues soundtracking ads that they could likely get away with doing in silence, but so it goes. The first on our radar was Lykke Li and Heidi Klum selling us on the Ipex line's microsmooth fabric and nipple concealment, then it was Joanna Newsom and Miranda Kerr on the Dream Angels push-up. This time they've paired Little Boots, aka Victoria Hesketh, with seven Victoria's Secret models, showing us one bra you can wear in seven ways. The song's "Meddle" from her forthcoming full-length debut Hands.


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Hands is out as a UK-only release 6/8 via Sixsevenine/Atlantic.

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