TPC are masterminding the duration of their blog buzz in powerful ways so take notes, young bands. Start with a remarkable EP. Follow that with another. Then put out a video for practically every track, including one that predicts the apocalypse is coming next year. Record a fairly enjoyable debut album. Make sure to give away a free MP3. Use big words. Release a "remix one week, chase that with a proper video the next. Umm, duh?
OK, being "good" helps. For your blog:
Tokyo Police Club - "In A Cave" (MP3)
Elephant Shell is out via Saddle Creek.
